Former Onecoast, Snap Retail exec Jeremy Hirsch launches Aptus Digital
Carole Sloan -- Home Accents Today, December 12, 2012
Jeremy Hirsch, former vice president of marketing of Snap Retail and national sales agency Onecoast, has launched a new digital marketing consulting firm, Aptus Digital.
Aptus Digital will offer email, social media, video, ecommerce, mobile, search and content marketing services. Hirsch, who has nearly 20 years of experience in email marketing, ecommerce, social media, search marketing and business systems, will also provide digital marketing guidance and outsourced services to vendors and sales agencies.
In addition to the digital marketing, Aptus Digital will also support gift and home businesses with the selection and implementation of order management, ecommerce and emarketing systems. Prior to Aptus, Hirsch ran the Information Technology department at Onecoast for five years and led the creation of Onecoast's ecommerce business in 2006.
"We continue to move to a heavily digital world where businesses now have the opportunity to more effectively and affordably connect with their communities -- customers, prospects, employees -- with digital marketing," Hirsch said. "Digital marketing provides terrific sales and brand-building opportunities for the firms that take advantage it. Aptus Digital makes it easy." Aptus is the Latin word for connected, the press release noted.