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One Kings Lane new corporate sponsor of Gift for Life

Proceeds from curated home decor flash sale during NYIGF will benefit charity

Gift for Life, the gift, stationery and home decor industries' leading charitable organization, announced today that One Kings Lane, the leading flash sales site in the home market, has become a 2012 Corporate Sponsor.

In addition to a direct contribution, One Kings Lane will help host a first-of-its-kind sales event offering curated items from the summer 2012 New York International Gift Fair (NYIGF), with proceeds benefiting Gift for Life.

"We are grateful to One Kings Lane for their immediate contribution as a corporate sponsor and their longer-term support through hosting of a curated flash sale benefitting Gift for Life," said Leslie Nathan-Street, chair of the Gift for Life board. "Their keen eye for style is matched by support for the industry and its charitable efforts."

"We are thrilled to support Gift for Life in its mission of hope and care, through both monetary support, and helping raise awareness of this worthy cause," said Susan Feldman, co-founder and chief merchandising officer of One Kings Lane.

Items in the sale will come from a special "Open House" trend and product display during the summer 2012 NYIGF, Aug. 18-23, 2012, at New York City's Jacob K. Javits Convention Center. The three-day sale will open on Sunday, Aug. 19 at

Gift for Life's 20th Annual Party for Life, benefiting DIFFA, will be held Jan. 29, 2012, at The Boathouse at Central Park. Individual tickets are $125, and sponsorships ranging from $500 through $25,000 are available. For details, contact Steven Williams at, 212-727-3100.

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