C&F Enterprises doubles Las Vegas showroom space
Alex Lemonde-Gray -- Home Accents Today, March 14, 2012
LAS VEGAS -- C&F Enterprises will more than double its existing showroom space here and extend its lease for another six years on a Gift+Home floor, World Market Center Las Vegas announced.
The Newport News, Va.-based producer of artist-designed bedding, table linens, and holiday and home décor for specialty retailers, will expand its existing 8,647 square feet of showroom space to 18,218 square feet. The expanded showroom, located in Building C, suite C-701, will be ready in time for the Summer Las Vegas Market, to be held July 30 to August 3.
"World Market Las Vegas has always been an important market for C&F Enterprises and Gallerie II to reach our West Coast retailers," said Jennifer Sheridan, national sales manager, C & F Enterprises and Gallerie II. "Las Vegas as a destination, the ease of travel, and the promotional efforts of the World Market Center team have made Vegas a popular choice for retailers. We are seeing record attendance and sales in this market which we take as affirmation of our product's reputation in the market and an improving economic climate."
According to Sheridan, the expanded showroom will allow the company to show its full product line including C & F quilts, table linens and pillows as well as Gallerie II Christmas and Halloween home accessories and ornaments. Gallerie II is the separate holiday division of C&F Enterprises, founded in 1997, according to the company's website.
"We are looking forward to continuing our relationship with C&F Enterprises and are excited that they will be expanding their showroom to fully showcase their expansive product line," said Robert Maricich, CEO of International Market Centers, parent company of WMC Las Vegas. "Also, being C&F's only western region corporate showroom speaks volumes to their commitment to this market and the growth they've seen in the three years since they moved in."
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