Midwest-CBK splits into two brands

CBK will offer home decor, Miwest Seasons focusing on holiday, seasonal

Midwest-CBK, producer of holiday, seasonal and home décor designs, will now serve customers under two separate and distinct brands -- CBK home and outdoor décor and Midwest Seasons holiday and seasonal.

"Two great heritage brands are now two great new brands," said Dick Duff, Midwest-CBK general manager. "The Midwest Seasons and CBK teams have worked hard to develop two distinct entities that better serve our customers' needs, and the designs they have created for these collections are more inspired than ever before," Duff said, adding that the distinction of the two brands will only strengthen each division's long-standing and trusted reputations.

CBK - Inspired Home
The "new" but 35-year-old CBK brand is focused on handicraft. The 2014 collection showcases bold, bright colors, rich textures, natural and recycled materials, and a host of prints and patterns designed by three licensed artists -- Amy Rice, Casey Stippick and Anna Griffin.

The launch includes 1,000 items allocated to seven distinct lifestyle collections and four home accent categories. The categories are indoor and outdoor occasional furniture; home accessories such as lamps and chandeliers, clocks, and mirrors; tabletop, including hand-painted dinnerware, vases and trays, as well soft goods, including pillows and throws, a new category for CBK.

Midwest Seasons - Tradition Reimagined
The Midwest Seasons brand will offer holiday and seasonal decorations. The January launch
features more than 2,000 designs for home decorating, entertaining and gift giving. The line includes a comprehensive collection of year-round holiday ornaments and decorations, many by designer Jessica Swift.

The new collections from CBK and Midwest Seasons will debut during the winter 2014 markets in showrooms across the country including Americasmart Atlanta (Building 1, Suite 16-A-7), Dallas World Trade Center (Suites 407 and 409) and Las Vegas World Market Center (C-999).

The Midwest-CBK brand was created in 2009 when the two former sister companies merged.

Featured Video

  • Badgley Mischka Home Collection showroom tour, High Point Market

    Camera Icon More Videos

Furniture Stores Accessories Sales Survey

Home Accessories Survey

Please help us provide benchmarks that you and your fellow furniture retailers can use to measure and improve your home accessory sales. All of your answers will be held in the strictest confidence and will be reported only in combination with those of other retailers. At the end of the survey, you will have the opportunity to enter your name in a drawing to win one of three $100 Visa gift cards. Please click here to take the survey. Or click here to download and fill out the form and email it back to us. Thank you for your response!