Uttermost acquires product inventory of Austin Productions
July 30, 2010,
On July 28, Uttermost acquired all of the product inventory of Austin Productions as well as a non-exclusive right to reproduce select inventory items.
Uttermost intends to sell the Austin inventory through its established sales channels. Austin Productions, founded in 1953, is in the latter stages of a transaction to sell substantially all of its remaining assets to an investment group called Austin Home Ltd.
"I've always had tremendous respect for Austin, including their reputation and their great product line, so I was immediately interested," Uttermost CEO Mac Cooper told Home Accents Today. "While we have all of the Austin inventory in stock, we've had to make tough choices about what to continue and what to phase out since we didn't want to get too close to Uttermost designs. We've mostly added upscale accessories to our line from Austin, but also some lamps and mirrors."
All of the Austin Home product will be manufactured in the United States, Cymrot said, while Studio A pieces will be sourced from around the world.
"Studio A products will come from an array of different countries, highlighting fresh, innovative designs focused on sustainable materials and found objects," Cymrot told Home Accents Today. He plans to launch the new venture in September.
Uttermost's showroom in Las Vegas is WMC B-400, 402. Cooper said for the show, there are only about 100 Austin items on display, due to the short timeframe between the purchase and the market. "Over the next few weeks, we'll be deciding the fate of hundreds of additional items, to either go into our line and to be phased out," he said. "Certainly any customer feedback will influence these decisions."
Related Content By Author
Badgley Mischka Home Collection showroom tour, High Point Market
Furniture Stores Accessories Sales Survey
Please help us provide benchmarks that you and your fellow furniture retailers can use to measure and improve your home accessory sales. All of your answers will be held in the strictest confidence and will be reported only in combination with those of other retailers. At the end of the survey, you will have the opportunity to enter your name in a drawing to win one of three $100 Visa gift cards. Please click here to take the survey. Or click here to download and fill out the form and email it back to us. Thank you for your response!