Safavieh salutes London Olympics at Las Vegas Market
Staff Staff -- Home Accents Today, July 30, 2012
Safavieh's British flag pillows feature stripes of fringed red demin and white cotton.
The drawing will be held on Friday, Aug. 3, closing day of market and the 2012 Summer Olympics. A consumer promotion will run simultaneously on Facebook, with a British flag pillow giveaway contest for Facebook fans.
Safavieh will serve afternoon tea and scones throughout the day at its showroom daily. The company will introduce several cross-category Union Jack products during market in addition to the pillows.
A hand-knotted rug from the Spice Market collection is crafted of vintage pure wool rugs from Afghanistan which are dyed in subdued British flag colors, then pieced together to create the flag motif. Spice Market rugs are made in Turkey and retail for $1,700 for the 5'7" x 7'10" size.
Safavieh's Britannia storage trunk is designed for use as an end table, or in pairs as a coffee table.
Safavieh's Union Jack cube ottoman is upholstered in a blend of cotton and polyester and has a suggested retail price of $382.
From Safavieh's new pillow collection, the British flag gets a fashion makeover with stripes of fringed red denim and white cotton. There's also a version with stripes of burlap sack cloth in natural hemp appliquéd to layers of fringed blue denim cotton fabric. The suggested retail price is $112 for a set of two.
Safavieh invites retailers and designers for breakfast, lunch and happy hour daily during market in addition to the all-day afternoon tea.
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