Grace Direct to debut new Atlanta showroom this month
July 2, 2012,
SPARTANBURG, S.C. - Grace Direct is unveiling a new 4,692-sq.-ft. showroom at the Atlanta International Gift & Home Furnishings Market this month.
Located in Building 2, space 1017/1019, the new showroom features elements of an old textile mill and includes a coin-operated pony ride, antique sleigh, reclaimed wood from the 1800s and a real traffic light, in addition to Grace's iconic Volkswagen Beetle.
Grace Direct will be celebrating the new showroom with a party Friday, July 13 from 5:30 p.m. - 8:00 p.m. Industry friends, customers and show-goers are invited to enjoy homemade chocolate chip cookies and tour the new space. Throughout the week of market, buyers are invited to stop by and enjoy refreshments in the showroom's newly constructed "Snack Shack" while checking out the new Votivo, Greenleaf, Willowbrook and Bridgewater Candle Company collections.
"This show season we really want to focus on making the buying experience in our showroom hospitable and fun," Caldwell said. "We want buyers to feel as if we are welcoming them into our home, which is part of the family-owned and operated spirit that has permeated this company since its inception in 1975."
Related Content By Author
Badgley Mischka Home Collection showroom tour, High Point Market
Furniture Stores Accessories Sales Survey
Please help us provide benchmarks that you and your fellow furniture retailers can use to measure and improve your home accessory sales. All of your answers will be held in the strictest confidence and will be reported only in combination with those of other retailers. At the end of the survey, you will have the opportunity to enter your name in a drawing to win one of three $100 Visa gift cards. Please click here to take the survey. Or click here to download and fill out the form and email it back to us. Thank you for your response!