Christian Falkenberg is new VP, show director for NYIGF
Jeff Linville -- Home Accents Today, April 1, 2012
George little management has named Christian Falkenberg show director of the New York International Gift Fair, effective immediately. Falkenberg, a GLM vice president and 20-year tradeshow industry veteran, has been the NYIGF show manager since 2008. He will report directly to Charles McCurdy, CEO of GLM.
In his new role, Falkenberg will have comprehensive oversight of the NYIGF, including strategic development, brand positioning, sales, audience marketing, public relations and operations, as well as day-to-day management of the Fair's 15-person sales team.
"In recent years, the NYIGF has undergone a series of strategic refinements to enhance the overall product offering, cross-category synergy, market differentiation and presentation, to better serve the needs of our customers," McCurdy said. "Christian has played a key role in the Fair's evolution. Given his deep experience within the gift and home industry, and the NYIGF specifically, the Fair's growth and success will thrive under his guidance."
"I am looking forward to bringing the Fair through the next phase of Focus Forward 2013, launching Artisan Resource Market this summer, and strengthening the NYIGF's position as the premier marketplace in the gift, home and lifestyle industry,"
Falkenberg said. Falkenberg joined GLM in 1992.
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