Surya adding lamps, mirrors this fall
September 27, 2013,
These additions are designed to help the maker of rugs, poufs, pillows, wall art and accent furniture a more complete home accessory resource, according to Satya Tiwari, company president. The initial lamp launch will include about 150 designs.
"We started as a rug company; we added pillows four or five years ago and we have one of the largest pillow selections right now, over 600 pillows. We got into accent furniture, predominantly with poufs and ottomans," Tiwari said in an exclusive interview in Las Vegas. "The next category we will launch in October is a lighting line with over 150 SKUs. We'll be launching a mirror line; we are in wall art so we're transforming our wall art to wall décor. Mirrors will be our next best extension."
Tiwari said adding a variety of products is intended to streamline the buying process.
"Our main goal was not to get into more product, we wanted to simplify accessory purchasing," Tiwari said. "This has been very well-received by our customers. We're excited; our customers are rewarding what we're doing."
When the lamps and mirrors hit Surya's Showplace 4100 showroom in High Point, both new product lines will be ready to ship, Tiwari said.
Related Content By Author
Crestview Collection's David Lee discusses the company's growth with Home Accents Today's Susan Dickenson
Home Accents Today eWeekly
AmericasMart ICON Honorees
Excellence and superior achievement in the home and gift industry were recognized in July at AmericasMart's eighth annual ICON Honors. Enjoy these video stories celebrating the 2017 award recipients: Spicher and Company, Bloomingville, Wolf Gourmet, Her Majesty's English Tea Room, Kurt S. Adler, Inc., and Chris Rosse, Rosse and Associates. See the videos!