Midwest-CBK adds pair of VPs
February 16, 2017,
Lissa Samuelson is the Cannon Falls, Minn.-based supplier’s new vice president of national accounts while Ingrid Liss is the Midwest Gift brand’s new vice president of new product innovation.
“I’m thrilled to be back as part of the Midwest-CBK family,” she said. “I’m looking forward to continuing to work with our excellent internal teams who are industry forerunners in product development and design across all of our brands and sharing this with national accounts.”
Liss, who spent 23 years as Midwest-CBK’s style and design manager, creative director and vice president of design and creative services, returns after serving as senior creative director for Demdaco. In her new role, she will focus on new product innovation for Midwest Gift’s seasonal and everyday lines.
“It’s an honor to return to Midwest-CBK and work alongside the industry’s top design talent, customers and partners,” she said. “It’s like coming home and I can’t wait to share our team’s outstanding design, leadership and energy with retailers and the design community.”
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