Brandwise unveils new Play for iPad presentation mode

Introduced first through Arteriors

Technology solutions provider Brandwise introduced its new Play for iPad version 12, which offers enhanced presentation and improved search capabilities, among other functions.

Brandwise first introduced the new version with Arteriors at the High Point Market in April , and the system now is available for Brandwise users as well as the industry at large.

Brandwise Play is an order capture system, which combines imagery with digital order taking together in one application. Its new Play for iPad system combines high-quality product images with enhanced search capabilities. Now with just a few taps, Brandwise-enabled sales reps can search for product by category, keyword or attribute and present high resolution images and catalogs to designers and retailers.

“Since our inception in 1997, Brandwise has established itself as an innovator in the field of technology and communications between suppliers and their sales channels,” said Brandwise President and CEO Todd Litzman. “This latest application update was driven significantly by Brandwise customer feedback and is part of our continued commitment to deliver tools geared to what our users need to efficiently do their jobs.”

In developing Play for iPad, Brandwise collaborated closely with Arteriors, a luxury lighting, furniture and accessory designs and décor manufacturer, and their agencies to design new features to enhance product presentation and sales capabilities.

“The team at Brandwise did a fantastic job of interpreting our design requirements, and we are very pleased with having a premier product presentation solution for our showroom staff and our field representatives,” said Steve Davis, Arteriors president. “Our field representatives covering our residential, lighting showroom and international sales channels will be rolling out this new version of Play prior to the summer markets.”

Home Accents Today Staff | News & Commentary

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