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Monteferrante joins World Market Center as show director

Staff -- Home Accents Today, 10/1/2006

Trade show veteran Michelle Monteferrante has been named show director for the Las Vegas Market.

Monteferrante is responsible for planning, logistics and implementation of all operations related to the home furnishings markets. She will also work closely with the rest of the management team on launching new events and event segments.

Monteferrante comes to World Market Center from The Freeman Companies, where she most recently was national sales manager for Las Vegas. The Freeman Companies is one of the largest general services contractors to the trade show industry, specializing in producing large scale expositions and conventions.

Monteferrante replaces Briana Mackey, WMC's former show director who recently moved to Australia.

"World Market Center is exceedingly pleased to have Michele Monteferrante as a new member of our team," said Gerry Sawyer, chief operating officer. Sawyer added that WMC executives have enjoyed working with Monteferrante as a valued vendor partner for Las Vegas Market. "Michelle's more than 20 years experience in the trade show industry and her incredible base of contacts here in Las Vegas will be a huge asset to World Market Center."

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