Trump Home Collection debuts at Elk Lighting
Staff -- Home Accents Today, 7/1/2007
Elk Lighting previewed its new Trump Home Lighting Collection at the Dallas market last month.
The Trump Home lighting collection offers about 40 SKUs and includes chandeliers, sconces, floor lamps, vanity lighting and home office lighting at retail price points from $129 to $2,500.
The line will be expanded to include a sizeable line of portable lamps in January 2008, as well as additional fixture collections, company officials told Home Accents Today.
Two collections have been designed under the Trump Home brand.
The Westchester collection is inspired by the mansions and properties that Trump owns and has been designed to create a rich, classic feel. The Central Park collection reflects a metropolitan, modern style with sophisticated, Art Deco appeal.
"The attention to detail in the Trump Home lighting collection is spectacular. The collections being released use designer materials including oversized crystal, Scavo glass, smoked crystal beading and gold leaf detail, which create a luxurious, high-end feel," said Bradford Smith, CEO of Elk Lighting.
The lighting will be available in retail in the fall.
This month in Atlanta, Miresco Decorative Rugs will show more than 40 SKUs of Trump Home floor fashion, including traditional and transitional designs in a variety of colorways and sizes.
The rugs are hand-tufted and hand-woven pieces and made of New Zealand wool with silk highlights. The rugs are part of the same Westchester and Central Park collections offered in lighting.
"Trump Home offers consumers the opportunity to enjoy high-quality home furnishings at an affordable luxury price point. I am thrilled at the level of excitement that Trump Home has generated," said Donald J. Trump, chairman and president of The Trump Organization.
This "pendelier" design from the Central Park Collection caught eyes in Dallas.




























