GHTA announces 2008 dates for sales associate training
Courses to be held in six locations this spring
-- Home Accents Today, 2/19/2008 6:54:00 AM
The Gift and Home Trade Association has set new dates and locations for its two-day training course for sales associates -- Selling in the Gift and Home Industry.Courses are scheduled for the following dates and locations:
* Minneapolis, March 5-6
* Boston, March 14-15
* Dallas, March 25-26
* San Francisco, April 3-4
* Los Angeles, April 7-8
* New York, May 1-2
GHTA has elevated the curriculum to a higher level of professional, consultative selling. The course's subject matter is timely, and addresses the current concerns and economic issues facing sales associates and retailers. Topics include the following:
* Itinerary planning and organizing for the best use of time and expenses
* Five keys to successful call management and making every minute with a buyer count
* Buying and selling styles and how to win trust and confidence in your customers
* Successful prospecting and adding the right accounts for maximum territory sales volume
* Your own style and how to leverage your personality to achieve greatness
* What retailers want from sales associates
* Techniques for managing time, itinerary and samples
* Calculating sales per square foot, turnover, average inventory and open-to-buy to help retailers improve profits
For its 2008 two-day training courses, GHTA has added a professional trainer, Clark Orlaska of Practical Sales, from within the industry. Orlaska is a former road sales representative, sales manager, retail buyer and now a professional trainer for companies in the gift and home industry.
The cost for sales associates is $200 for GHTA members and $300 for non-members per participant. There is an additional $25 late fee for registering less than 30 days in advance. The registration fee includes lunch. Registration forms can be obtained from GHTA by calling 616-949-9104 or info@ghta.net.
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