What's been your worst customer service-related issue and how did you turn it around?
Compiled by Susan Dickenson -- Home Accents Today, 6/1/2009
This past year one of our furniture makers was purchased by another group. We had four outstanding orders that instantly fell to the bottom of the new company's to-do list. We communicated the issue to the customers immediately and gave them several options: They could cancel for a full refund, select other items from another company, or wait for the items with monthly updates from us. All of the customers were willing to wait because we kept in touch and they knew we were committed to getting them the items they wanted. — Kate Sultan, Modern Bungalow, Denver
We believe that you should always (1) communicate, (2) tell the truth, (3) do 1 and 2 in a timely fashion, and (4) be calm, courteous, respectful and understanding. Our worst nightmares with customers usually pertain to situations when something cannot be delivered as promised due to circumstances beyond our control. I have to say that in situations like this you have some indication early on (even if it's only a gut feeling) that there might be a problem. This is when we put the above formula into use. We communicate all along the way so the customer becomes part of the process instead of the last person to know. Most customers understand that "stuff happens" and if they feel that you have worked every inch of the way with them, they'll give you respect and understanding back. I should probably also add: (5) never promise something that you are not sure you can deliver, even if it means you might lose the sale. — Barbara L. Collins, The Whistling Elk, Chester, N.J.
Customers occasionally will bring back something they just purchased and tell us that it broke in the car or as they were carrying it into their home. We bubble wrap fragile objects and pack everything adequately for reasonable conveyance during a car ride. However, customers seem to think that we should replace the item or refund their money if breakages occur while the item is still in our wrapping. This just happened last week. A gentleman purchased a $225 decanter, I bubble wrapped it, helped him carry it to his car and watched him place it on the floor on the passenger side. He returned in less than half an hour and told me that when he began to lift it out of his car he could feel that it was broken in several pieces and that it continued to shatter as he carried it from his car to his house. I was speechless but refunded his money. His point was that if something was "that fragile" he didn't want a replacement, just a refund. At one point we had a line in our store policy that said, "We are not responsible for damages that occur to your purchases once they have left our premises." We later deleted that line, as it felt unnecessary, but it still happens! And every time I am amazed that people think that items in their own care are not their responsibility. — Abby Kerr, The Blissful, Canton, Ohio
Last year we sold a sectional off the floor for $7,000 to a lovely customer who has homes in New York City and Connecticut. Before we could arrange delivery the customer called crying. Her 12-year-old lab was diagnosed with cancer and was not going to live unless they did chemo immediately. She needed her money back. Being dog lovers, Trip and I gave her the full refund right away and kept in touch, sending our wishes for the dog's recovery. Sadly, after $12,000 in treatments the dog died. Not long after she came in to buy a sofa. I ran into her at the doggie supply store last week. She hugged me and said that she will never forget what we did for her and she is forever grateful. Her college-age daughter added that even though they live in the city they do all of their shopping at Homeward Bound in Connecticut. We both cried as we shared memories of our dogs, laughed over pictures of our new puppies and bought up all the toys in the store. Maybe we should start carrying dog toys at Homeward Bound ... — Kathy Walsh, Homeward Bound, New Milford, Conn.
At Bountiful we take customer service very seriously and usually that's enough to move a custom order along with a minimum of glitches. Last year, however, we ran into a situation where things went from bad, to worse, to "I can't believe this is really happening!" It started when a new customer placed a $10,000 order for a sofa and two chairs. She selected a fabric from the sofa company's stock, we checked availability, and ordered additional fabric sent to the chair vendor. Suddenly, there was a four-week wait for the fabric, which the customer, in spite of a tight deadline, agreed to. Four weeks turned into eight weeks. The sofa finally arrived, but not the chairs. The chair manufacturer finally admitted they'd lost the fabric. We re-ordered the fabric, received the wrong die lot, and ordered it again! When the chairs finally arrived, one was completely smashed and we had to restart the whole process. Eight months passed before the order was successfully filled. Taking the sting out of this experience for our customer required extra effort. I made sure that she was up to speed on what was going on and made many visits to her house to talk to her in person. I special-ordered accessories for her to try in the room she was redecorating. I also discounted the entire order for her. I'm happy to report that the customer is still with us and, in fact, has referred friends. — Jamie Merida, Bountiful, Easton, Md.
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