TALKBACK

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Submitted by: Mark Lipsky (marketing@giganticnyc.com)
7/3/2009 11:17:15 AM PT
Location:NYC
Occupation:President of Gigantic Digital

Little by little we're trying to pick up the slack at Gigantic Digital www.giganticdigital.com. National digital release of new, first-run films both directly for filmmakers and as a way for established distributors to dramatically extend the reach of their films in the firs run window while never competing with or cannibalizing theatrical revenue. Marketing, PR and promotional services provided as an integrated part of the service. Hope to see you there.

Submitted by: Theresa Shell (parnassusmovie@yahoo.com)
7/2/2009 4:10:23 PM PT
Location:Los Angeles, California
Occupation:Screenwriter

Being the administrator of a world-wide group of movie fans who have taken to the internet in order to have our voices heard in telling the movie industry that globally we are tired of cookie cutter entertainment, I read this story with great interest and very little surprise. Have the distributors not noticed that over the past several years it has been the great, yet small, independent and specialty-division films who have brought in all the most prestigious awards and raked in the money after those awards were won. It seems logical from a financial standpoint that if they got behind these films before the awards as opposed to after, their profits would show a substantial growth and they might actually have an audience that feels they are being related to. At what point did it happen that the paying audience no longer had a voice or value to an industry who depends on it's custom to thrive?

There is a huge global audience for these specialty-division films. Especially in these tough economic times when the world could use some fantasy, mystique or comic relief.

All the industry need do is listen to these people who are telling them, up front, what they want and are willing to pay to see.

I truly hope that this is not the future of film in the United States. What a sad commentary that would be.

The Imaginarium Of Dr. Parnassus Support Site

Submitted by: jesse wylie (jessewylie@gmail.com)
7/2/2009 11:38:30 AM PT

studios just aren't serving the interests of adult filmgoers over thirty. "niche" apparently means quality.

if the market is truly competitive, someone or some group should appear to deliver quality films to adults who hunger for them, even if the first weekend gross is not sufficient to justify a $50 million ad campaign.

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