Free Newsletter
Read This Before You Finalize Your 2026 Budget: 6 Game-Changing B2B Tactics
As you prepare to lock in your 2026 marketing budget, one thing is clear: the landscape is changing too quickly to rely on last year’s playbook. Evolving trade policies, rapid advancements in AI, shifting buyer expectations, and fluctuating market conditions mean that what worked before may not work in 2026. Before you commit your dollars, make sure your strategy reflects the realities of the ye[...]
As you prepare to lock in your 2026 marketing budget, one thing is clear: the landscape is changing too quickly to rely [...]
Rebuild Trust in the Age of AI — Before Your Audience Tunes Out
91% of buyers don’t trust marketing today*. AI hasn’t just changed how we create content — it has completely reshaped how people judge credibility, authenticity, and intent.
91% of buyers don’t trust marketing today*. AI hasn’t just changed how we create content — it has completely re[...]
Home Accents Today: The Industry’s Trusted Voice
For more than 38 years, Home Accents Today has been the go-to resource for retailers and industry professionals—delivering authoritative content and deep market insights that help businesses succeed in a constantly evolving marketplace.
For more than 38 years, Home Accents Today has been the go-to resource for retailers and industry professionals—delive[...]
Economic growth is holding up, but ‘uncertainty is pervasive,’ says NRF’s chief economist
Tariffs haven’t yet fully shown up in retail pricing, making it difficult to forecast their total impact on the economy, NRF Chief Economist Jack Kleinhenz said.
Tariffs haven’t yet fully shown up in retail pricing, making it difficult to forecast their total impact on the econom[...]
How to Generate 3x More Leads for 62% Less
Today’s B2B marketers face a new set of challenges. Fluctuating tariffs, market volatility, and shifting trade policies have created a turbulent, unpredictable economy. As company priorities change, this creates an opportunity to adapt your marketing strategy to meet buyers where they are. Content marketing costs 62% less than traditional marketing, and generates nearly 3x as many leads. In[...]
Today’s B2B marketers face a new set of challenges. Fluctuating tariffs, market volatility, and shifting trade policie[...]
5 Marketing Tips to Stay Resilient Amid Economic Uncertainty in 2025
The U.S. economy is navigating economic uncertainty in 2025, characterized by evolving trade policies, supply chain disruptions, and cautious consumer spending. Recent tariff implementations have introduced volatility and impacted various sectors, prompting businesses to reassess their strategies accordingly.
The U.S. economy is navigating economic uncertainty in 2025, characterized by evolving trade policies, supply chain di[...]
Retail sales rise in March despite consumer jitters over tariffs
The results reflect consumer spending that came after President Donald Trump announced tariffs on China, Canada and Mexico in February.
The results reflect consumer spending that came after President Donald Trump announced tariffs on China, Canada and Mexi[...]
Interest rate cut welcome news for home furnishings executives
The Federal Reserve’s half-point rate cut was welcome news tempered by caution from home furnishings industry executives.
The Federal Reserve’s half-point rate cut was welcome news tempered by caution from home furnishings industry executiv[...]